Datadog Pricing 2024: APM, RUM, hosts, tiers, calculator and more
5 min read
Intro
While Datadog is an established monitoring and analytics platform, many find that Datadog costs can escalate quickly and unpredictably. If you are looking to optimize your full-stack observability without inflating your budget, understanding the many nuances of Datadog pricing is essential.
Let’s take a look at Datadog’s pricing model as well as explore a cost-effective alternative so you can confidently focus on what truly matters – your service’s performance and reliability, not the unpredictability of your Datadog bill.
In this article, you will learn:
Datadog pricing: How it works
When it comes to observability, complex pricing is not a good thing as it translates into poor price transparency. This inevitably leads to expensive overages. Complex pricing also creates a culture of fear, where technology teams are hesitant to use much needed services as they might exceed budget constraints.
Let’s take a look at some of the factors that contribute to Datadog’s complex pricing structure:
Datadog has different pricing structures and tiers per service
To start, Datadog offers a broad range of tools each with their dizzying array of pricing structures. Here are some examples:
Datadog Service
Pricing Structure
Price
Log Ingestion
Per ingested GB, per month
$0.10
Log Retention (30 days)
Per million log events, per month
$2.50
APM
Per host, per month
$31 – $45 (range reflects different tiers and access to features)
Infrastructure Monitoring
Per host, per month
$15 – $34 (range reflects different tiers and access to features)
Database Monitoring
Per database host, per month
$70
RUM
Per 1,000 sessions, per month
$1.50
Datadog pushes bundled services
Some Datadog services can only be purchased if you already are an existing customer for another service. For example, you can only purchase Database Monitoring if you are an Infrastructure Monitoring customer. This conditional service offering potentially forces you to pay for features you don’t want or need.
Datadog data retention and rehydration
Longer data retention leads to higher Datadog costs forcing you to choose which data you can easily access and which needs to be archived. Furthermore, if you need to rehydrate data, this entails an additional cost of $1.70 per million log events, per month. Learn more about Coralogix’s Remote Querying vs. Datadog’s Flex Logs.
Datadog agent-based pricing complexity
The pricing for Datadog’s proprietary agents monitoring your systems can become complex, as it may vary depending on the type of data they collect and the frequency of collection.
Datadog overages and on-demand pricing
Datadog prices often reflect annual commitment. Without this upfront commitment or in situations where you exceed your data or host limit, you may need to pay on-demand pricing for overages which can be very expensive.
Datadog support costs
Datadog’s standard support, while free, is limited to business hours for non-critical issues. If you want 24/7 support for general issues, you need to pay 8% of your monthly spend with a minimum of $2,000 per month. So if you spend $200,000 annually on Datadog, you will need to shell out another $16,000 just for 24/7 support.
Datadog pricing per host punishes microservice architecture
In the realm of microservices, services are typically spread across various hosts to enhance scalability and resilience. For Datadog’s infrastructure monitoring, their per-host pricing model doesn’t differentiate between large and small, active and inactive hosts. As such, the cumulative expense can potentially be exorbitant. This can create a situation where the cost of Datadog infrastructure monitoring is greater than the actual infrastructure expenditure itself.
Why is Datadog so expensive
In summary, with Datadog you pay for ingestion, you pay for retention, you pay for high performance indexing, you pay to archive, you pay to reindex, and you pay additional amounts for each and every individual service. Observability that is supposed to help you drive greater operational and cost efficiency, actually turns out to do the exact opposite.
Cost-effective observability with Coralogix
With Coralogix full-stack observability, you only pay for the data ingested and processed. Our unique in-stream analysis empowers you to query and analyze all your data (logs, traces, metrics, security events) as well as generate alerts and insights without indexing and hot storage. The simplicity of our pricing model creates transparency and predictability so you can better manage your data and avoid overages.
Coralogix’s TCO optimizer enables you to choose the most efficient and cost-effective way to store and process your logs, metrics and traces while enjoying access to all our services and features. Many Coralogix customers have moved most of their data to low-cost archive storage with our built-in data routing and rapid querying of unstructured data stored in archive, directly from the Coralogix UI.
Coralogix is also open source-friendly so you can continue working with your preferred shipping agents. Additionally data is stored in open source Parquet so there is zero vendor lock-in.
It’s important to note that there are no costs for querying data. Additionally, Coralogix provides 24/7 support with an average 1 minute response time and an average resolution time of 1 hour, for no extra cost.
Below is the Coralogix pricing calculator and our straightforward pricing model for full-stack observability.
Coralogix Pricing for Logs, Traces and Metrics
Logs
Tier Name
Use Case
Price per GB
Frequent Search
Logs that you frequently query as raw textual data at lightning speed.
$1.15
Monitoring
Logs that you need for dashboards and real-time alerting and occasional searches.
$0.50
Compliance
Logs that you only need for regulatory purposes or similar.
$0.17
Traces
Tier Name
Use Case
Price per GB
Frequent Search
Traces that you need to search frequently at lightning speed.
$0.75
Monitoring
Traces that you need for dashboards and real-time alerting and occasional searches.
$0.38
Compliance
Traces that you only need for regulatory purposes or similar.
$0.15
Metrics
Metrics, due to their lightweight nature can be queried at lightning speed with infinite retention at just $0.05 per GB.
Coralogix Pricing Calculator
Coralogix Calculator - Estimate Your Observability Costs
Logs
With Coralogix, you pay for your data based on how you use it. In order to estimate your cost, choose which percentage of your data you will need to frequently search, monitor, or keep only for compliance.
With Coralogix, you pay for your data based on usage. That means that we don’t charge by hosts, we charge by ingestion. For metrics, we can estimate your cost based on an average metric size of 60KB.
Total Timeseries
Scrape Interval (s)
0K5M
Total Timeseries
$0
Tracing
With Coralogix, you pay for your data based on how you use it. To estimate the cost of your tracing data, we’re using an average transaction size of 15 stacks with 15 stack frames.
The information presented on this page is a comparative analysis of our services and pricing in relation to Datadog’s services and pricing. All data regarding Datadog’s pricing and services is sourced from their publicly available information as of December 2023. This analysis is intended for informational purposes only and reflects our understanding of their pricing based on their public information.We endeavor to ensure that all comparisons are fair, accurate, and provide a true representation of the available options. However, services and pricing structures can change, and we recommend that users verify the current details on Datadog’s website. Our intention is to provide potential and current customers with a clear and honest comparison to aid in their decision-making process, and not to disparage or misrepresent Datadog or its services. Opinions and conclusions drawn are our own and are not endorsed by or affiliated with Datadog.
Note: All dollar amounts are in USD.
Where Modern Observability and Financial Savvy Meet.
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