The day google went down for 5 minutes

Ariel Assaraf
February 19, 2015

So what are the costs of downtime?

We gathered some researches showing exactly how expensive are downtimes for software and internet companies, these amazing numbers show how dependent our economy on the stability of software systems

1. Amazon downtime costs 1100$ EVERY SECOND
Their 40-minute downtime in August 19th 2013 cost them 2.64M$

http://www.buzzfeed.com/mattlynley/the-high-cost-of-an-amazon-outage

2. But Google is simply crazy, on a 5-minute downtime in August 16th 2013 Google lost 545K$, that’s 109K$ a minute!
http://venturebeat.com/2013/08/16/3-minute-outage-costs-google-545000-in-revenue/

3.So how often do downtimes occur ? well, very often, here is a cool map showing all the downtimes in the world from the last 24 hours

About the map:
http://royal.pingdom.com/2013/06/19/world-downtime-map/

And the map itself:
https://www.pingdom.com/livemap/

4.A very comprehensive 2010 research by Emerson Network Power includes some amazing facts:
4.1– The average cost of a downtime event is – 500K$
4.2– Partial downtimes (that APMs many time fail to identify) cost an avarage of 258K$
4.3– Out of these huge amounts, only a tiny bit is related to hardware costs -9000$ in average

Divided by business type :

Downtime costs have increased dramatically between 2010-2013, and will continue to increase in the future:

A super cool calculator I found, consist on wide statistics, and shows the annual cost of downtime according to industry and uptime statistics:

http://www.websitepulse.com/services/do.the.math.php

And one of the most fascinating things is that more than 50% of a downtime is the time it takes to notice it!
The rest of course is the resolution time.

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